Our wild idea?
Make a virtuous vice.
For our founder and CEO, Charles Dick, a deep appreciation for the outdoors came naturally from a young age. He was raised to understand the importance of managing and conserving wildlife, largely by his father Arthur who’s been named “Land Conservationist of the Year” by the NC Wildlife Federation.
Both Charles and our Co-Founder & CFO, Jonathan Campbell, value the deep sense of sanctuary and therapy that only the outdoors can provide. From tracking deer to catching fish to laughing about it around a big campfire, they carry a deep respect for the great outdoors and the great responsibility that comes with it.
theoleo was made for fellow outdoor enthusiasts and wildlife conservationists who want to keep the wild wild. By making conservation as easy as choosing theoleo at shelf, on a menu, or in your online shopping cart, we help you turn an everyday purchase into lasting impact as 1% of every purchase is donated to our conservation partners.
While goodwill is important, no one rebuys wine out of goodwill alone. That’s why our wine stands on its own. All four of our bottles use grapes sourced from some of California’s most respected wine regions. Each one has its distinct strengths and notes, but together, our portfolio stands together as a cohesive, quality collection built for everyday moments and thoughtful, high-end wine programs alike.
All theoleo wines are vinted and bottled by our parent company, Give Back Wine Group. Our collective mission is to make great wine, make stronger connections, and make a difference for North American Wildlife. Thank you so much for supporting us and our natural world. Drink wine. Give back.